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Jump video clip - Tyla
Jump video clip - Tyla

“After the sensation caused by the release of the song ‘Water’, the new music video for ‘Jump’, which was moved to her hometown Johannesburg, South Africa on May 20th, has been released

She wore high-heeled sneakers and a black and white hoodie! Her style gives off the vibe of the early 2000s, the musicians, the clips, and the vibe of that era. And she does all of this in her own style. It’s completely hers. Because think about it, who else would pair a fluffy Burberry fur hat with a pink Chantel bra??”

Jump video clip - Tyla
"Oversized Faux Fur-Trimmed Hat" by Burberry
Jump video clip - Tyla

"Hearing my name, being able to get on that stage and say a whole speech was crazy,” said Tyla,

“Especially considering my age and how early I am in my career. I didn't expect that honestly, but I'm just so grateful that it happened. It's history. It's such a big moment for home. I couldn’t be happier, really.”

She also talked about teaming up with Gunna for “Jump,” a “cool detour” track that was “kind of different” from what the amapiano artist is used to doing.

Jump video clip - Tyla

She kicks off the visual in a red, white, and yellow bikini top from I Am Gia—all perfectly layered on top of the next, of course—while reciting the now TikTok viral line “They’ve never had a pretty girl from Joburg/See me now, and that’s what they prefer.”

Jump video clip - Tyla

"Regrets Bikini Top" by RAGA MALAK $89

"Rokyo Bikini Top" by RAGA MALAK $89

"Rokyo Mini Swim Shorts" by I AM GIA $109

"Cordelia Bikini Top" by I AM GIA


"Cordelia Bikini Bottom" by I AM GIA $50

All eyes are on Tyla with her sexy dance moves and incredibly eye-catching party-style costumes. In her clip, she has a bit of the vibe of Rihanna's old clips that can't be missed!

Jump video clip - Tyla

Collaborators Gunna and Skillibeng appear in the video as well.“​​Original girl, you are no replica / Smooth, dean, no regular degular / Pretty for real and pretty pon my cellular / Mi know say ya hot.”

Digital Media Specialist: Ahmet Ertuğrul Efe Yontan

Project Manager: Mert Yontan

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